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The Blog

From small scale farmers to international entrepreneurs


The 36 cacao farmers from Pucallpillo and Santa Rosa wanted to change their way of working and living. They wanted to finally have a voice in the chocolate industry. That’s why they founded their own chocolate brand – Choba Choba. Now, after a little more than one year of it’s existence, three farmers, Oshoquin, Doriza…

Why start a Chocolate Revolution?


… because the time has come to change the industry – for cacao farmers AND chocolate lovers! It is time to bridge the gap between those who produce this magical key ingredient in chocolate and those who have the pleasure to enjoy all its precious aromas once it has been transformed. It is time for…

Cacao Price: Gambling With Livelihoods


Pasiona is a cacao producer in Peru and a co-founder of Choba Choba. She has 2 hectares of land on which she cultivates her cacao in agroforestry. This year the harvest is meager, impacted in particular by an insect, carmenta sp, which ravages the plantations of the region. Since the beginning of the year, Passiona…

The big construction site in the Alto Huayabamba …


Do you sometimes wonder what makes the quality of our chocolate? Of course it all starts with the raw product, our precious cocoa from the Alto Huayabamba where it is cultivated with passion, love and in harmony with nature by the Choba Choba cacao rebels. A lot of know-how is involved along the way, be…

13 Reasons to Join The Choba Choba Club


There are at least (!) 13 reasons to join our revolutionary Choba Choba Club. In May our Club members received our very first Innovation Box with three brand new creations, exclusively created for our subscribers! We have received a lot of feedback on these chocolates and we would like to share 13 messages from our…

My name is Fredesvinda Pisco Fonseca…


My name is Fredesvinda, but everybody in my village calls me Fredita. I was born in Pucallpillo on 19 October 1948. My parents were not from the Alto Huayabamba, but I consider myself as a native here. I grew up very close to nature. Before the seventies, we mainly lived of fish, hunting and crop…