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The Blog

Nativo Project: News from the field


Since we kick-started our Nativo Project last November together with over 1000 chocolate lovers who supported our crowdfunding campaign, many things have happened on the ground in Peru … 200 Nativo trees planted We planted 200 young cacao Nativo trees on the farms of our communities Pucallpillo and Santa Rosa in the name of our…

Origin Trips: Discover our cacaos in Peru


Would you like to dive into the lush Peruvian jungle? Live with the farmers that produce your favorite chocolate and learn everything you wanted to know about cacao? Then join our origin trips to the Alto Huayabamba Valley! Monika, a big fan of Choba Choba and supporter of our Revolution, traveled to the origins of…

Nativo Project: Revealing the Treasures of the Amazon


Last October we took our Chocolate Revolution to the next level! Weary of the industry‘s dull chocolates that all taste alike because they are created with only a few cacao varieties among the hundreds that exist in the world… we decided to bring new colors into this monotony and reveal the treasures slumbering in the…

Impact of the Chocolate Revolution 2018


The latest facts and figures on the impact of our Chocolate Revolution: Revenue Growth Each year, the income of Choba Choba’s cocoa farmers increases. Thanks to Choba Choba, they earn extra income, through the higher price of cocoa (see below) and payments from the Revolution Fund (see below). Since 2016, this income has more than…

Inauguration of new post-harvest Centre


On 13 October, our cocoa farmers organised a lively inauguration ceremony for the newly built post-harvest Centre in Pucalpillo, Peru. The Centre will host all fermentation and drying activities, two key steps in the creation of an excellent chocolate. Many of the different aromas we find in a fine chocolate bar are actually created as…

From small scale farmers to international entrepreneurs


The 36 cacao farmers from Pucallpillo and Santa Rosa wanted to change their way of working and living. They wanted to finally have a voice in the chocolate industry. That’s why they founded their own chocolate brand – Choba Choba. Now, after a little more than one year of it’s existence, three farmers, Oshoquin, Doriza…

Cacao Price: Gambling With Livelihoods


Pasiona is a cacao producer in Peru and a co-founder of Choba Choba. She has 2 hectares of land on which she cultivates her cacao in agroforestry. This year the harvest is meager, impacted in particular by an insect, carmenta sp, which ravages the plantations of the region. Since the beginning of the year, Passiona…

My name is Fredesvinda Pisco Fonseca…


My name is Fredesvinda, but everybody in my village calls me Fredita. I was born in Pucallpillo on 19 October 1948. My parents were not from the Alto Huayabamba, but I consider myself as a native here. I grew up very close to nature. Before the seventies, we mainly lived of fish, hunting and crop…

Have a chat with the farmers!


You‘ve seen the faces of the farmers behind your Choba Choba chocolates and you‘ve read their stories… But what about getting directly in touch with them and having a chat about Choba Choba and their life in the Alto Huayabamba? How? Just phone up the cacao rebels in Peru! In our community Santa Rosa, a…

My name is Juanita Valverde Ramírez …


… I was born in 1973 in Juanjui. In 1992 I met my husband, Jorge Yoplas, and this is how I arrived in the Alto Huayabamba, where Jorge worked. Together we have three beautiful children. Back then all the farmers in the Alto Huayabamba produced coca which was the only way for us to earn a…